Marketing Focus: What Is Going Right?
January 30, 2012 in Entrepreneurship, Marketing Mind, Uncategorized
My marketing mind has been on overdrive lately helping small business owners create new avenues of exposure for clients. It’s time consuming, and I love it. For most business owners, marketing is the next to last thing they want to do – right before Sales. “Baylan, what am I doing wrong?” they ask me. “Help me!” It’s pretty easy to find out what isn’t working. Just look at your message, listen to your customer feedback, see what areas of your business are not generating the money you want. Check where the money might be silently slipping away. Ask yourself, “What is wrong with my business?” in order to identify the main problem areas. The better question is “What am I doing right?” This question places
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